Careers/1

 

Digital Marketing Manager

Location: Port Harcourt/Remote Option Possible

Duration: 2 Years

Application deadline: 22nd February 2024

Expected Start date: 3rd March 2024

About Enlarged Development Solutions

Established in December 2023, Enlarged Development Solutions (EDS) is a female-led digital marketing agency in the city of Port Harcourt, Nigeria. EDS was created out of a dream to provide subsidized digital engagement for micro, small and medium-sized enterprises particularly those run or owned by women in the informal sector. Our target is to increase their customer base, boost sales and incomes via digital platforms.

EDS also offer subsidised digital training services for teens and young adults to productively prepare for the digital market space. Courses include classes in Digital Marketing Basics, Social Media Management, Social Media Advertising, WordPress Website Development and Search Engine Optimization – See More.

Job Description

Are you innovative and passionate about current trends and creating digital marketing campaigns? Enlarged Development Solutions’s is looking to hire a digital marketing manager to support the marketing team in effectively promoting its message across all digital channels. Daily, s/he will manage EDS’s social media, including Facebook, and Instagram, and create email blast campaigns to target key customers. They will also delegate responsibilities to content creators, and other members of the team, and stay up to date on the latest social media trends.

Objectives of this role

  • Plan, execute, and manage all digital marketing for Enlarged Development Solutions’s, including SEO, SEM, email marketing, and social media.
  • Establish and execute a digital marketing strategy to distribute content.
  • Work with and manage a team of writers, marketers, and other stakeholders to maintain Enlarged Development Solutions’s digital presence.
  • Maintain consistent brand messaging across all social channels.
  • Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience.
  • Create and maintain an editorial calendar to deliver targeted content.

Responsibilities

  • Create and manage content for Enlarged Development Solutions’s social media, emails, and other forms of digital communication.
  • Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns.
  • Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
  • Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques.
  • Develop and monitor campaign budgets.
  • Stay up to date on the latest social media trends and implement them in EDS’s marketing campaigns.

Skills and qualifications desired includes;

  • Social media savvy, with a passion for staying on top of trends.
  • Strong sense of creativity, imagination, and innovation.
  • Excellent interpersonal skills, with the ability to collaborate with other departments.
  • In-depth knowledge of various social media platforms and best practices.
  • Ability to analyze consumer metrics, reports, and trends.
  • Strong project management and managerial skills.
  • In-depth knowledge of current digital trends.
  • Experience in digital marketing, or a related field.
  • Proficiency in photo and video editing software.
  • Experience with SEO and SEM strategy and keyword research.
  • Understanding of website analytics tools, such as Google Analytics.
  • Analytical mind, with a passion for measuring data.
  • A first degree in any discipline is accepted.

 Application Process

Interested and qualified candidates should send their cover letter and CV for this position in pdf/MS Word format to enlargeddevelopmentsolutions@gmail.com. Qualified females are strongly encouraged to apply.